{"id":28384,"date":"2021-08-09T11:30:53","date_gmt":"2021-08-09T11:30:53","guid":{"rendered":"https:\/\/selectusconsultants.com\/?p=28384"},"modified":"2021-08-09T11:30:53","modified_gmt":"2021-08-09T11:30:53","slug":"staying-visible-when-your-team-is-in-the-officebut-youre-wfh-by-dorie-clark-harvard-business-review","status":"publish","type":"post","link":"https:\/\/selectusconsultants.com\/fr\/staying-visible-when-your-team-is-in-the-officebut-youre-wfh-by-dorie-clark-harvard-business-review\/","title":{"rendered":"Staying Visible When Your Team Is in the Office\u2026But You\u2019re WFH by Dorie Clark-Harvard Business Review"},"content":{"rendered":"
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In an all-remote work environment, everyone\u2019s in the same situation, so it\u2019s a level playing field when it comes to managing your\u00a0personal brand<\/a>. But as we shift into a\u00a0hybrid phase<\/a>\u00a0of work, in which many employees are headed back to the office, a new question emerges: if you plan to work remotely full-time or most of the time, how can you stay visible when your in-office colleagues are likely to have far more exposure to the boss, as well as access to casually transmitted information that could prove useful to their careers and promotional opportunities?<\/p>\n

For nearly a decade, I\u2019ve researched\u00a0personal branding at work<\/a>, and I\u2019ve discovered four key strategies that can help remote workers maintain their visibility and their strong reputation, even when measured against coworkers who are putting in more face time at the office.<\/p>\n

Overdeliver to combat the negative assumptions that can come with remote work.<\/strong><\/h2>\n

It\u2019s true that the previous\u00a0stigma against WFH has decreased<\/a>\u00a0markedly during the pandemic, as many knowledge workers had the opportunity to try it for themselves. But it\u2019s also probable that leaders may revert to their past frame of reference once they\u2019re back in the office \u2014 namely, that employees they can\u2019t directly monitor may well be goofing off. That\u2019s why it\u2019s essential for remote workers to overindex on creating perceptions of rock solid reliability.<\/p>\n

This may include reinforcing that you\u2019re meeting or exceeding deadlines. For instance, if your manager has asked you to write a time-sensitive report, you could just send it to them with a simple email \u2014 or you could make your contribution more noticeable by writing something like this:\u00a0\u201cJulie, as promised, I\u2019m attaching the ABC report here. I know the official deadline is Thursday but I wanted to send it over to you early so that we have more time to make revisions if necessary.\u201d This verbiage stops being effective if you use it too often (you don\u2019t want to come across as a brown-noser). But used sparingly, it can draw attention to your ability to deliver in clutch situations. And the short phrase \u201cas promised\u201d is almost always effective in reinforcing that you live up to your commitments.<\/p>\n

Fight against the pull toward transactional relationships.\u00a0<\/strong><\/h2>\n

Colleagues working together in an office have plenty of organic opportunities, from elevator rides to breakroom encounters, to develop a low-key, ambient awareness of each other\u2019s lives (everything from where they last vacationed to what their favorite sports teams are). That information isn\u2019t essential to performing your job, of course, so it\u2019s easy to overlook its importance. But it provides a form of \u201csocial glue\u201d that enables you to connect with colleagues beyond the purely transactional format of Zoom calls discussing a particular project or account.<\/p>\n

Research<\/a>\u00a0has shown that online negotiations are far more likely to be resolved successfully when participants share personal information with one another and thereby create a bond, rather than sticking to \u201cjust the facts\u201d of the deal. Similarly, a colleague who feels a personal connection to you is almost certainly more likely to advocate for you when you\u2019re not in the room, or volunteer to help you even when it\u2019s not convenient, as compared to someone with whom you have a more distant relationship.<\/p>\n

As a remote worker, you\u2019ll have to think harder about how to engineer these connections; you can\u2019t rely on bumping into someone who invites you to lunch. You\u2019ll likely have to be the initiator, whether you decide to invite colleagues for one-on-one video chats or host a\u00a0virtual networking event<\/a>. But the effort is worth it, given the powerful impact of social connections on both your reputation at work and your ability to do your job successfully.<\/p>\n

Make yourself physically visible.<\/strong><\/h2>\n

Where geographically feasible, try to come into the office occasionally to meet with colleagues and ensure, particularly with new hires with whom you don\u2019t have a previous history, that they can \u201cput a face to the name.\u201d<\/p>\n

Similarly, even if your office culture permits online meetings with the video camera turned off, make a point of keeping yours on and ensuring your face is well-lit, with a professional backdrop. This may seem like a minor aesthetic point, and overkill if other colleagues are keeping their cameras off. But if those colleagues are putting in more face time at the office, the people around them have far more data to use (in the form of interpersonal interactions) in forming judgments about them. If you\u2019re working from home full-time, on the other hand, this is the\u00a0only<\/em>\u00a0way you\u2019re connecting with colleagues, so you need to be hypervigilant about how you\u2019re presenting yourself.<\/p>\n

Ensure you\u2019re easy to work with.<\/strong><\/h2>\n

For obvious reasons, overextended managers appreciate employees who are willing to adjust to their schedules and work around their preferences. As a remote worker, you\u2019re never going to be as accessible as someone sitting 10 feet away whom they can grab when a question arises or a new idea pops into their head \u2014 so you\u2019ll need to make yourself easy to work with in other ways.<\/p>\n

For instance, it\u2019s valuable to have an explicit conversation about your manager\u2019s communication preferences. Do they find phone calls to be the most efficient way to connect? Or are they an adherent of email, or Slack, or text messages? Make sure you understand how \u2014 and when \u2014 they expect to be able to reach you, how they\u2019d prefer that you contact them, and their assumptions around response time, including during nights and weekends.<\/p>\n

You\u2019ll be far more successful if you understand, and honor,\u00a0their desired communication style<\/a>, even if it\u2019s not your natural preference. Your goal is to minimize friction in their ability to connect with you when needed. Similarly, even if your boss hasn\u2019t requested it, it\u2019s useful for you to suggest a regular (perhaps weekly) one-on-one check-in meeting, ideally on video. That ensures you\u2019ll have at least a small amount of direct contact every week, including an opportunity to ask questions, clarify expectations, and keep your boss updated on your progress.<\/p>\n

The risk when working from home is that your contributions fade into the background until the point when your boss and colleagues feel that you\u2019re no longer essential to the enterprise. By following these four strategies, you can stay visible and ensure that you\u2019re viewed as a valued contributor who makes a significant impact on your team\u2019s success.<\/p>\n","protected":false},"excerpt":{"rendered":"

In an all-remote work environment, everyone\u2019s in the same situation, so it\u2019s a level playing field when it comes to managing your\u00a0personal brand. But as we shift into a\u00a0hybrid phase\u00a0of work, in which many employees are headed back to the office, a new question emerges: if you plan to work remotely full-time or most of […]<\/p>\n","protected":false},"author":10,"featured_media":27558,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[71],"tags":[],"class_list":["post-28384","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles-fr"],"yoast_head":"\nStaying Visible When Your Team Is in the Office\u2026But You\u2019re WFH by Dorie Clark-Harvard Business Review - Selectus Recruitment Consultants<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/selectusconsultants.com\/fr\/staying-visible-when-your-team-is-in-the-officebut-youre-wfh-by-dorie-clark-harvard-business-review\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Staying Visible When Your Team Is in the Office\u2026But You\u2019re WFH by Dorie Clark-Harvard Business Review - Selectus Recruitment Consultants\" \/>\n<meta property=\"og:description\" content=\"In an all-remote work environment, everyone\u2019s in the same situation, so it\u2019s a level playing field when it comes to managing your\u00a0personal brand. 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